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StarWars.com Selects Eyespot to Help Usher In the Next 30 Years of “Star Wars” Entertainment












San Diego and San Francisco, Calif. (PRWEB) May 24, 2007

“Star Wars” fans can connect with the Force in ways they’ve only imagined beginning Friday, May 25, when StarWars.com launches a completely redesigned website that empowers fans to “mash-up” their homemade videos with hundreds of scenes from “Star Wars” movies; watch hundreds of fan-made “Star Wars” videos; and interact with “Star Wars” enthusiasts from around the world like never before.

With an innovative, interactive home-page design that allows users to navigate to multiple “Star Wars” worlds, a new video focus, and groundbreaking “Web 2.0” features – including a unique online multi-media mixing platform from Eyespot – the new StarWars.com will unveil its redesigned website on May 25 to commemorate the 30th anniversary of the “Star Wars” Saga.

Among the most compelling features of the newly redesigned StarWars.com is the incorporation of an online video-editing tool provided by Eyespot. It allows users to add their own video shots to more than 250 scenes and music taken from all six “Star Wars” films and create their own “Star Wars” movies to share with others.

StarWars.com is also unveiling a new collection of hundreds of videos – many never before seen on the Internet – that will let fans enjoy some of the best user-generated “Star Wars” videos from across the web, including such cult favorites as “Chad Vader,” and five years worth of “Star Wars” Fan Movie Festival shorts, co-presented by AtomFilms.com. StarWars.com will also showcase extensive mini-documentaries that explore the making of the “Star Wars” Saga.

“Since 1977, ‘Star Wars’ has been built on the idea that our fans are the reason we have been successful, and they have long shown their enormous creativity and desire to have fun and express themselves through ‘Star Wars.’ Our new site brings our fans innovative tools like the Eyespot editor that let them do just that in exciting new ways,” said Jeff Ulin, Senior Director of Distribution and Online for Lucasfilm Ltd.

“Eyespot’s creative technology allows Lucasfilm to protect its intellectual property while offering a media playground for fans to have a fun and accessible experience due to our product’s extreme ease of use,” said Jim Kaskade, co-founder and CEO of Eyespot. “We couldn’t be more honored to help celebrate the 30th anniversary of this monumental movie series.”

The May 25 relaunch is just the start of a series of exciting new additions to StarWars.com. In the coming months, continually added features will give the global “Star Wars” fan community unprecedented new content, new games, and new ways to share the 10,000-page site, which is visited by millions of users every month.

“We want the new StarWars.com to empower fans to make and watch ‘Star Wars’ videos, play games, and share their love of ‘Star Wars’ like no other site on the Internet,” said Bill Gannon, Director of Online Operations for Lucasfilm Ltd.. “StarWars.com already features blogs, special in-depth sections for kids and video gaming, the Hyperspace fan site, and the comprehensive StarWarsShop.com, making it unlike any entertainment themed website.”

Innovation is nothing new to StarWars.com – the website has always been a leader in utilizing the newest Internet technologies. “In 1999, we were the first to host the online premiere of a trailer, which was the biggest online event the Internet had seen to that point, and nearly a decade later we are ensuring that StarWars.com will remain one of the most innovative and fun entertainment sites anywhere on the web,” Ulin said.

StarWars.com is the Internet’s only official 365-day-a-year entertainment destination for “Star Wars” fans and is produced by Lucas Online, a division of Lucasfilm Ltd., as a digital destination for entertainment, education, reference and e-commerce for Lucasfilm’s intellectual properties and businesses. To learn more about the entire StarWars.com experience, visit the website at http://www.starwars.com.

About Eyespot

Eyespot’s browser based solution fosters creativity and discovery while empowering consumers to play with copyrighted media without having to download clunky software or learn new skills. The drag and drop editing application allows anyone to upload, remix, and create new video from the community’s vast pool of popular and legally-accessible content ranging from movie, television, and music clips or from user generated content. The company has been selected as a trusted partner by many of today’s most compelling brands and media entities, including Paramount Pictures, NBA, Jive Records, Lucasfilm, Ltd., among others. Eyespot can be found on the web at http://www.eyespot.com.

Lucasfilm, STAR WARS and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. TM & © Lucasfilm Ltd. All rights reserved. All other trademarks and trade names are properties of their respective owners.

Contact:

For Eyespot:

Hal Bringman

NVPR

323-851-6877

hal @nvpr.com

or

Phil McGovern

NVPR

323-851-6877

phil @nvpr.com

For Lucasfilm, Ltd:

John Singh

415-623-1583

john.singh @lucasfilm.com

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The idea of a World War was something that couldn’t be imagined prior to the 20th century. Then we had two in a matter of 35 years. The number of people killed in the wars was staggering. The fact that people continued to die for forty or fifty years after the end of World War II was all the more shocking until the cause was discovered.

Asbestos has long been considered a miracle material of sort. It is highly resistant to heat, which makes it a great insulator and fire wall wherever heat and electricity are found. This was a known fact for hundreds of years, but never really led to its use in a major way. Then World War II rolled around. Despite being the second of the two huge wars, it was the first that involved a really massive production of military materials. This led to the widespread use of asbestos and a resulting Mesothelioma nightmare.

Hawaii notwithstanding, the World War II battle arena was in other countries ranging from Europe to much of Asia. This necessitated the movement of resources across vast stretches of the ocean. This in turn called for the construction of a huge number of transport ships to move the resources as well as naval ships to protect them and dominate the seas. To achieve this, ships were put on the fast track in construction.

The war effort saw hundreds of thousands flow into factories and docks to help. In the case of ship building, this meant a hoard of people willing to do just about anything to speed up production. A Liberty cargo ship took only two weeks to build at Kaiser Shipyards at one point. The problem was many shortcuts were taken to make this happen, many that exposed the workers to massive health risks.

Asbestos is a cause of Mesothelioma. In the construction of the various types of ships being created, the workers used everything from rope to gloves to caulking to insulation and so on that incorporated asbestos as their key material component. The war is long over, but it is now believed as many as 100,000 died from Mesothelioma and lung cancer caused by this exposure to asbestos. As a mater of comparison, there were roughly 10,000 casualties of which 2,500 died for the Allies on D-Day.

Mesothelioma is a horrible disease and it is a bit shocking that our government would so hastily expose hundreds of thousands to its ravages. The story of asbestos use without notice is a ghastly one that has been repeated throughout history.

Thomas Ajava writes for MesotheliomaLawsTexas.com – where you can learn more about Mesothelioma laws in Texas and find lawyers to help you handle any legal issues.
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